Based in Syracuse, NY, and the surrounding areas, our public relations team of mid- to senior-level professionals has expertise in creating and delivering news and social media strategies that are tailored to help your organization reach its goals.

We are expert storytellers, first and foremost. We understand how to create the most compelling messages, tailored for different audiences, utilizing the most effective mediums – whether that’s the news media, social media, or other communications channels.

Members of the Strategic Communications team are very involved with the world’s largest and foremost organization of public relations professionals, the Public Relations Society of America, including serving in leadership roles at local, regional and national levels; and are active in ongoing conversations about the industry. Each member of the Strategic Communications team has appeared in local, regional and national media and have been published numerous times for their expertise in public relations. And several members of the team have also earned the industry’s prestigious Accredited in Public Relations designation.

We know that keeping up with the news media and navigating the digital landscape can be time consuming – and costly – for organizations. By engaging Strategic Communications, business leaders can react to communication needs more quickly and effectively, while also freeing up time to focus on how their long-term strategies tie into their day-to-day activities.

We make sure to understand and support each client’s whole business, providing concierge-level service to support the leaders at our clients’ organizations. Our team’s commitment to you is to deliver strategy, integrity, and business success.

Our Team

  • Crystal DeStefano, APR
    President

  • Virgie Townsend, JD
    Vice President Client Strategy
    and Business Development

  • Alice Maggiore
    Director of
    Public Relations

  • Dr. Kelly Gaggin, Ph.D., APR Senior Advisor

    Kelly Gaggin, Ph.D., APR
    Senior Advisor,
    Public Relations Consultant

  • Jennifer Phillips
    Senior Consultant and Analyst

  • Elizabeth Greenaway
    Public Relations Consultant

  • Michael Meath
    Senior Advisor

Our Partners

Community Partnerships & Affiliations

Strategic Communications is a member of CenterState CEO, our team serves as leaders of the Public Relations Society of America, professors and guest lecturers at Syracuse University, and are strong supporters of many local organizations.