With experience in Journalism and Public Relations, Alice knows how to make a story pitch stand out. As a former news producer on two award-winning news teams, Alice made story coverage decisions daily. She understands what reporters need in order to tell compelling stories. This expertise amplifies the voices of our clients by highlighting the details that will matter most to their audiences and resonate with the media to present content in a creative, memorable way.
Alice transitioned to Public Relations in 2015. In the last decade, she managed the communications and social media strategy for a local non-profit organization, oversaw communications, marketing, and social media for a division of a New York State government agency, and served as the director of public relations for Strategic Communications. Alice continues to interact with local news media by making connections, pitching stories, and coordinating interviews for news coverage.
A 2018 graduate of the Leadership Greater Syracuse program, Alice is passionate about community and giving back. She currently serves as co-president of the PRSA-Central New York Chapter Board of Directors, and President of the SUNY Oneonta Alumni Association Board of Directors. Alice holds a Bachelor of Science in Mass Communications, with a concentration in Production, and a Bachelor of Arts in Communication Studies, focused on Public Relations and Advertising.