Strategic Communications has successfully renewed its Women's Business Enterprise (WBE) certification in New York State! Our company has been 100% woman-owned since Crystal DeStefano stepped into the role of president…
Strategic Communications Director of Public Relations Virgie Townsend has been invited to join the Advisory Board for the CNY Biotech Accelerator (CNYBAC). Virgie was also at the CNYBAC today to…
The past 10-15 years of business have been dominated by an obsession with efficiency: How can we accomplish more work with fewer employees to save money and maximize profitability? Certainly,…
As our team reflected upon all that we accomplished in 2022 and what our clients need for 2023, we discovered a common thread. Our role is not simply to tell…
Strategic Communications has announced its most significant hire since Crystal DeStefano assumed ownership of the public relations agency in 2014, with the appointment of Virgie Townsend, JD, as Director of…
News from Newhouse: Kelly Gaggin, Ph.D., APR, Fellow PRSA, senior advisor at Strategic Communications and assistant teaching professor in the public relations department at the Newhouse School, is under contract…
As we reflect on 2021 and prepare for 2022, many businesses have been able to bring back services that had been put on hold since the beginning of the pandemic.…
Strategic Communications, LLC Senior Consultant Kelly Gaggin successfully defended her doctoral dissertation to earn her Ph.D. in Mass Communications from Syracuse University’s Newhouse School of Public Communications today! In addition…
It has been said that what other people think about you is none of your business. On a personal level, I could not agree more. On a business level, nothing…
There is no handbook explaining how to balance marketing, media relations, internal communications and keeping other stakeholders informed during a pandemic. But fortunately – thanks to tools we already have…