Communications Strategy: Fix It Before It Breaks

Many of us are familiar with the phrase: “If it ain’t broke, don’t fix it.” That philosophy can seem really tempting – especially at the end of the year when…

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Sharing expertise with professionals and students alike

Senior Consultant Kelly Gaggin, APR has been out and about this spring sharing her expertise in communications with professionals and students alike. In March, Kelly participated in “Millennials: Changing the…

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Flashback: Managing Expectations

For this #FlashbackFriday, a reminder for some advice we shared several years ago (and continue to preach) about “under-promising" and "over-delivering.” We all get excited about what we do, and…

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PR and Crisis Communications Advice Published

As a follow-up to Strategic Communications' series of crisis communications training sessions at the 2019 National Safety & Trainer’s Conference, Crystal DeStefano was interviewed for an in-depth article to further…

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SCLLC’s PR Analyst featured in new textbook

PR Analyst Jack Pflanz has been featured in the new public relations textbook Public Relations in Practice. Public Relations in Practice "moves beyond the reach of a traditional textbook" by bringing…

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Read more about the article Senior Consultant signs new book contract
Dr. Kelly Gaggin, Ph.D., APR Senior Advisor

Senior Consultant signs new book contract

Strategic Communications Senior Consultant Kelly Gaggin, APR has signed a contract with Rowman & Littlefield to co-author a book along with Regina Luttrell from Syracuse University and Adrienne Wallace from Grand…

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Read more about the article Kelly Gaggin earns Accreditation, becomes Senior Consultant with SCLLC
Dr. Kelly Gaggin, Ph.D., APR Senior Advisor

Kelly Gaggin earns Accreditation, becomes Senior Consultant with SCLLC

Kelly Gaggin has earned her Accreditation in Public Relations and been named a Senior Consultant for the company. The Accredited in Public Relations (APR) credential is a mark of distinction…

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SCLLC Earns WBE-Certified Business in NYS

Strategic Communications, LLC is officially a WBE-certified business in New York State. The company has been led by Crystal DeStefano, APR since 2014. As a WBE-certified business, the company is able…

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