Flashback: Managing Expectations

For this #FlashbackFriday, a reminder for some advice we shared several years ago (and continue to preach) about “under-promising" and "over-delivering.” We all get excited about what we do, and…

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PR and Crisis Communications Advice Published

As a follow-up to Strategic Communications' series of crisis communications training sessions at the 2019 National Safety & Trainer’s Conference, Crystal DeStefano was interviewed for an in-depth article to further…

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SCLLC’s PR Analyst featured in new textbook

PR Analyst Jack Pflanz has been featured in the new public relations textbook Public Relations in Practice. Public Relations in Practice "moves beyond the reach of a traditional textbook" by bringing…

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Read more about the article Senior Consultant signs new book contract
Dr. Kelly Gaggin, Ph.D., APR Senior Advisor

Senior Consultant signs new book contract

Strategic Communications Senior Consultant Kelly Gaggin, APR has signed a contract with Rowman & Littlefield to co-author a book along with Regina Luttrell from Syracuse University and Adrienne Wallace from Grand…

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Read more about the article Kelly Gaggin earns Accreditation, becomes Senior Consultant with SCLLC
Dr. Kelly Gaggin, Ph.D., APR Senior Advisor

Kelly Gaggin earns Accreditation, becomes Senior Consultant with SCLLC

Kelly Gaggin has earned her Accreditation in Public Relations and been named a Senior Consultant for the company. The Accredited in Public Relations (APR) credential is a mark of distinction…

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SCLLC Earns WBE-Certified Business in NYS

Strategic Communications, LLC is officially a WBE-certified business in New York State. The company has been led by Crystal DeStefano, APR since 2014. As a WBE-certified business, the company is able…

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Strategic Communications Consultants Tapped for PR Textbooks

Three Strategic Communications consultants have been quoted in recent public relations textbooks for their expertise in the industry: President Crystal DeStefano provided examples of her proven media pitches for various…

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Greenaway Named Advisor to PR Students in National Society

Elizabeth Greenaway has been named professional advisor to the PR students in the Public Relations Student Society of America (PRSSA) at Penn State University. Professional advisors are counselors to the…

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The Power of the Handwritten Note

I don’t know about you, but I still go out to my mailbox each day hoping to find something there besides a stack of catalogs from companies I’ve never heard…

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