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Read more about the article New On-Demand Media Training Now Available
Featured Article / News / SCLLC News

New On-Demand Media Training Now Available

We’re not waiting until the new year to launch new products and services. You asked. We listened. And we’re delivering now. In today’s climate—where budgets are being squeezed, uncertainty is…

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October 29, 2025
Read more about the article How to Get the Media to Cover Your Good News
News / SCLLC News

How to Get the Media to Cover Your Good News

The Central New York Community Foundation has invited president Crystal DeStefano, APR, back to host another Nonprofit Essentials Workshop Series (NEWS) session! After an incredibly successful presentation in 2020, demand…

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July 7, 2025
Read more about the article Media Training: Virtual and In-Person
News / SCLLC News

Media Training: Virtual and In-Person

Five years of virtual media training has taught us a lot — how to engage participants through chats and polls, how to coach body language through a screen, and how…

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February 28, 2025
Read more about the article Alice Maggiore Named Co-President of PRSA-CNY
News / SCLLC News

Alice Maggiore Named Co-President of PRSA-CNY

Our very own Director of Public Relations Alice Maggiore, along with our long-time colleague and friend Amy Doonan Cronin, APR (she/her), did such a fantastic job planning and leading the…

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January 13, 2025
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Latest News

  • AI Visibility Audit
    StratCom Launches AI Visibility Service
    by Crystal DeStefano
    June 15, 2026
    Our team has spent the past few months quietly developing a new AI Visibility Audit tool that does a deep dive into where your brand is (and isn’t) being mentioned across SEVEN major AI platforms, tracks against competitors, and provides a detailed roadmap of how to improve your visibility in AI results in meaningful and… Read more: StratCom Launches AI Visibility Service
  • Semper Fi Service Dogs
    StratCom Shares Veterans’ Stories in South Florida
    by Crystal DeStefano
    May 24, 2026
    Memorial Day Weekend is a time for reflection, remembrance, and gratitude. It is also a time when local newsrooms are often looking for meaningful stories that help readers connect with the people behind military service. This year, Strategic Communications had the opportunity to help share two veterans’ stories with The Palm Beach Post. One featured… Read more: StratCom Shares Veterans’ Stories in South Florida
  • Ichor Research
    Research as a Care Option: Physicians Partner with Research Company to Expand Access for Patients
    by Crystal DeStefano
    May 1, 2026
    In a major step forward for patient care and medical innovation, two local private practice physicians are bringing world-class clinical research directly to the CNY community by becoming investigators on industry-sponsored clinical trials with Syracuse-based Ichor Research. Dr. Khatuna Stepkovitch (Board Certified Geriatrician and Internist) and Dr. Jason Stepkovitch (Board Certified Psychiatrist) have started offering… Read more: Research as a Care Option: Physicians Partner with Research Company to Expand Access for Patients
  • Storms Have More to Do with PR Than You Think
    by Crystal DeStefano
    April 22, 2026
    Earth Day is a great reminder to celebrate and respect the planet… and also to prepare for how powerful it can be. Just like we prep for winter storms with Strategic Communications clients in New York and across the Northeast, our team recently met with local meteorologist Nikki Sheaks from WPBF 25 to help prepare… Read more: Storms Have More to Do with PR Than You Think
  • Empire State Development Announces Application Window Open For Round Eight Of The $3 Million Grow-NY International Food And Agriculture Competition
    by Crystal DeStefano
    March 5, 2026
    Applications will be accepted through May 15, 2026  Competition is funded through Upstate Revitalization Initiatives – Finger Lakes Forward, CNY Rising and Southern Tier Soaring – regional comprehensive strategies to revitalize communities and grow the economy Empire State Development (ESD) today announced that the application window is now open for the eighth round of Grow-NY… Read more: Empire State Development Announces Application Window Open For Round Eight Of The $3 Million Grow-NY International Food And Agriculture Competition
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