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Read more about the article Press Perspectives (part 2): Differences in News Media
Industry News / News

Press Perspectives (part 2): Differences in News Media

In Part 2 of our “Press Perspectives” series, we look at differences in how TV, radio, and print/digital journalists operate, what they need from PR professionals, and how we can…

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May 1, 2025
Read more about the article Press Perspectives (part 1): Similarities in News Media
Industry News / News

Press Perspectives (part 1): Similarities in News Media

For our new “Press Perspectives” series, we asked local journalists—in TV, radio, print, and digital news spaces—what’s shaping local news and influencing how they cover stories in 2025. While each…

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March 15, 2025
Read more about the article Media Training: Virtual and In-Person
News / SCLLC News

Media Training: Virtual and In-Person

Five years of virtual media training has taught us a lot — how to engage participants through chats and polls, how to coach body language through a screen, and how…

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February 28, 2025
Read more about the article Alice Maggiore Named Co-President of PRSA-CNY
News / SCLLC News

Alice Maggiore Named Co-President of PRSA-CNY

Our very own Director of Public Relations Alice Maggiore, along with our long-time colleague and friend Amy Doonan Cronin, APR (she/her), did such a fantastic job planning and leading the…

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January 13, 2025
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Strategic Communications is a public relations and social media firm based in Syracuse, NY, with additional offices in West Palm Beach, FL. Founded on the principles of strategy, integrity, and communication, we combine the power of storytelling with business-driven strategies to achieve your goals.

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