Strategic Communications President Crystal DeStefano, APR, has spent the past two decades speaking to organizations across the country – often in response to a specific request. Now, Speaking Engagements is officially a service at Strategic Communications.
Crystal has been doing speaking engagements and workshops on proactive public relations, media training, and crisis communications, for years; and most recently added AI Visibility presentations and workshops in 2026. After more than a hundred of these presentations, she decided it was time to make it an official offering at Strategic Communications.
The new Speaking Engagements page covers the most-requested PR topics for Crystal’s expertise:
- AI Visibility: What happens when someone asks an AI platform about your organization, and the first steps to make sure it tells that story accurately.
- Positive Press Coverage: Strategic Communications’ five-step process for earning press coverage that builds a strong reputation over time.
- Media Training: The skills behind a confident, credible spokesperson, on camera or off.
- Crisis Communications: How to build a plan before a sensitive situation surfaces, not during one.
Organizations, conferences, and associations looking for a speaker on AI Visibility, Positive Press Coverage, Media Training, or Crisis Communications can visit the Speaking Engagements page, then reach out through the Contact Us page to inquire about availability and pricing.