In a guest blog post for the Syracuse University chapter of the Public Relations Student Society of America, Crystal (Smith) DeStefano, APR, provided three rules to guide public relations students…
Every month, the Strategic Communications, LLC team writes and records one or two podcasts titled The Strategic Minute, which you can find under the podcast tab of this website. You…
In addition to serving as Strategic Communications, LLC's director of integrated media for public relations, Crystal (Smith) DeStefano, APR, also serves as the president for the Central New York Chapter…
Crystal (Smith) DeStefano, APR, was featured in the latest installment of the Accredited in Public Relations (APR) discussion on PR Daily. In the article, “Should PR pros get accredited?” published…