Communications Strategy: Fix It Before It Breaks

Many of us are familiar with the phrase: “If it ain’t broke, don’t fix it.” That philosophy can seem really tempting – especially at the end of the year when…

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Sharing expertise with professionals and students alike

Senior Consultant Kelly Gaggin, APR has been out and about this spring sharing her expertise in communications with professionals and students alike. In March, Kelly participated in “Millennials: Changing the…

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Flashback: Managing Expectations

For this #FlashbackFriday, a reminder for some advice we shared several years ago (and continue to preach) about “under-promising" and "over-delivering.” We all get excited about what we do, and…

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